How To Tell A Story Online - It's Easier Than You Think

I’d like to show you how to build your business online with an easy to use tool that tells a story and creates your own webpage all at one time. Let me illustrate the kind of results you can get with a personal project I just completed after returning from a week in Iceland. On that trip I saw amazing sights like this…

And this…

Upon my return, I got lots questions: Where did you go? What was it like? What did you see? Got any pictures? I could have responded with dozens of emails but instead created my own webpage just for this trip showing it as a story, replete with images and descriptions of our entire journey. It was easy and its free!

Take a Look:

Click on the image below and once the page opens just scroll down - when you come to an image grid, click to enlarge, then hit the X on the top right to return to the main page.

Pretty neat huh? You can build your own story with the same tool I used here. Sign up for a free account by clicking here: Adobe Express. On the home page click the + sign on the top left and then click/open Web Page. Complicated technology? Nope, that’s the great part – it produces excellent results, is easy, and well within reach of any do-it-yourselfer.

Don’t Advertise, Instead Tell a Story

Over the years, I've seen clients have success explaining a project, service, or opportunity using pictures. I’ve seen them have even better results when they use pictures to tell a story. The beauty of this tool is that it makes storytelling easy. Perhaps you could tell a story about the development of a new building, product or service, showcase an attribute of your business, or demonstrate how you give back to the community. You can even use it to create a guide, instruction manual, or “how to” booklet.

Ready to give it a try? Check out this youtube video by Terry White - an Adobe guru who makes videos for non-experts and will get you going in no time. Click here: Easy Tutorial Adobe Express.

Embracing technology allows us to do things better, faster and easier. Tools such as this have an easy learning curve, cost nothing and allow you to engage your customers in a way that they probably haven’t experienced before.

We Can Help Tell Your Story

Every business needs the right story to connect with your target audience. As a photographer I never settle for just a group of pictures, rather I shoot images that build into a narrative.

On every project I offer two important services at no charge to you:

- A free brainstorming session to identify the right story.

- A free pre-shoot walk-through to stage shots, and identify opportunities to get the perfect narrative

At Shupe Studios our goal is to wow your audience. If you’re in the Boston area or greater New England, I hope you’ll reach out to me.